Balzac
For Hotel Balzac, we conceptualised and produced a video designed to capture more than just visuals. The goal: to convey the unique atmosphere, DNA, and universe of this iconic establishment.
Rather than simply showcasing the hotel, we crafted an emotional narrative where two protagonists live intertwined experiences, yet never truly meet. This poetic and subtle approach humanises the video while highlighting two key customer profiles who embody the essence of Hotel Balzac.
Through this video, we aimed to create a sensory connection, allowing viewers to fully feel the charm and magic of this exceptional hotel.
Project team
Art direction by
Antoine Béguin
Directed by
Benjamin Monteverdi
Operations by
Charles Baldassarra